Work-shopping
Arbete, konsumtion och kulturell ekonomi
DOI:
https://doi.org/10.54807/kp.v12.30838Nyckelord:
consumption, konsumtion, work, arbete, cultural economy, commercial culture, production, consumption culture, job market, job hunting, jobs, career, industry, New EconomyAbstract
Today people speak of a cultural turn in the economy. "Cultural economy" or "commercial cultures" are two of the terms being used to describe new processes of hybridity between production and consumption, work an leisure, popular culture and economy. In this article I focus on "work-shopping" as part of a consumption culture that shapes the job-market today. Job-hunting on web sites like cooljobs.com, monster.com, flipdog.com or careershop.com is not unusual and more and more people post their résumé in cyberspace to get to know their "market-value". Career-managing and career-counselling, an industry selling 'competence' and fringe benefits like kick-offs and conferences, takes work into the realm of the so called New Economy. Here the "collecting" of experiences becomes a vital part of a new work ethic that according to Zygmunt Bauman should be called an aesthetic of desire.
