Klick!

Modulära associationsfält

Authors

  • Robert Willim Lunds universitet

DOI:

https://doi.org/10.54807/kp.v10.31135

Keywords:

Framfab, Lego, products, mindfields, associations, associationer, modularity, moduläritet, materialization, materialisering

Abstract

This piece is a short examination of some occurences in an IT-company around the turn of the century 2000. The company Framfab was during some years one of the skyrocketing internet-consultancies in Sweden. In 1999 some of the employees in one of the offices started up a small project, which was to build robotsystems from Lego. This project became a part in a chain of events. There are connections between the Lego-project and the concept of one of the company's central products, and also between Lego and how images of Framfab was formed. A central question is how associations and mindfields around the concept of modularity emerged and became materialized.

This text is a short excerpt from a coming book, with the preliminary title Prefab Future which is to be published in Swedish during 2002.

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Author Biography

Robert Willim, Lunds universitet

Robert Willim är doktorand vid etnologiska institutionen, Lunds universitet. Har under flera år studerat digitala mediers kulturella roll. Resultatet har presenterats i artikelform samt i föredrag. Under 2002 kommer hans doktorsavhandling som handlar om några centrala händelser som tog plats i företaget Framfab kring sekelskiftet.

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Published

2001-09-01

How to Cite

Willim, R. (2001). Klick! Modulära associationsfält. Kulturella Perspektiv – Svensk Etnologisk Tidskrift, 10(3), 14–19. https://doi.org/10.54807/kp.v10.31135